Chef Koushik has over 25 years of rich experience in multiple food and beverage formats across the world.
Back in 2003, at an event, his then employer Mr. Mukesh Ambani of Reliance, introduced him to movie star Amitabh Bachchan, as the “Mad Chef”. Living up to this nickname, he took food to a new level with innovative takes on traditional recipes from various cuisines. His obsession and seemingly crazy ideas are popular and well received even today.
His extensive tenure includes presiding on the judging panel of the Season 1 of the TV Show MasterChef Tamil hosted by actor Vijay Sethupathy on Sun TV in 2021, multiple appearances in shows on Vijay TV, Jaya TV, in several features in various newspapers, as Judge and Presenter in many National Award Functions.
In 2006, Chef Koushik established Eatitude – Gourmet Technologists, to provide “Complete Solutions” to entrepreneurs entering the Food and Beverage Industry.
Having pioneered many out-of-the-box food formats in India since 1997, he enjoys the thrills of a new challenge and even now spends his time mentoring young Food and Beverage Entrepreneurs.
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The Making of the Mad Chef
Some people know their calling almost as soon as they are born. Some people realize it when they turn five – like Chef Koushik, or The Mad Chef. In fact, for him, the urge to cook and create was more than a passion: it was a compulsion.
Devouring Asterix and Obelix comics, inspired his first cooking adventure. At the age of five, this champ went straight to attempting a Cheese Fondue. And got it right. There was no looking back.
School done, he went straight to IHM, Bangalore. He was in the right place at the right time. Indian diners were just beginning to explore new flavors and culinary experiences. Restaurants were THE ‘thing’.
The Mad Chef was on a roll.
Small kiosks, wayside bakeries, fine dining restaurants, modern Indian, traditional South Indian, Pan Asian cuisine, casual diners sought him out. With over a couple of hundred projects worldwide under his belt, his magic at the stoves quickly became legendary.
His signature recipes are bold and innovative, experimental, even, each, bringing out new harmonious tastes, exploding with personality, or gently unravelling subtle flavors, one after the other.
The Mad Chef’s forays into television & cinema have seen him on Masala Express and Thamizhagathin Samayal Champion on Jaya TV, as a Judge on MasterChef Tamil on Sun TV, Top Cooku Dupe Cook in Sun Tv and Cameo as a judge in the film “Annapoorani”.
